COVID-19 pandemic has created economic consequences that affected several industries including hospitality, event management, and retail. Even before the hit of the pandemic, brick-and-mortar retail stores were experiencing a decline due to the popularity of online stores. However, the pandemic added more challenges to the retail industry and mass closures of the offline stores initiated…
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Invest in Content Marketing: Your Path to Business Success
Investing in content marketing is a cost-effective strategy in this digital world. Content marketing is a widely recognized term in the digital marketing industry. Its importance lies in its ability to establish connections and build a loyal customer base, which are crucial for the success of any business. With content marketing, you can reach your…
SEO or PPC: The Right Marketing Strategy
Nowadays, most people will go through your business website first rather than approaching your business directly. In this competitive digital world, it is not easy to stand out from your competitors. When you need to boost website traffic, you’ve to depend on online marketing options. SEO (search engine optimization) and PPC (pay-per-click) are the two…
9 Effective Ways Travel Bloggers to Use Instagram
Nowadays, people from all countries pack their bags to visit tourist destinations around the world. Millennials want to enjoy their life by traveling to other countries to experience various cultures, food, lifestyle, etc. Hence, the globetrotting experiences described by travel bloggers and influencers are in great demand. Why do intended wanderers want to follow travel…